May 6, 2021

People Moves (CEO positions): AVEVA, Digimind, Nestle

Georgia Wilson
2 min
CEO | Smart Manufacturing | Digital Factory | Technology | Innovation | Industry 4.0 | Factory of the Future
Discover the latest company moves and position changes to CEOs in the manufacturing industry...

Peter Herweck becomes Chief Executive Officer (CEO) at AVEVA

With more than 30 years of global industrial technology experience in a B2B environment, Peter Herweck has had a successful career in multiple executive and senior management positions across Germany, China, the US and Japan.

Prior to joining AVEVA in 2018 as Vice Chairman of the Board, Herweck has worked for many other industry leaders in the fields of automation, digitalisation, and industrial software, such as Schneider Electric, Siemens, and Mitsubishi.  

Commenting on his appointment as CEO, Philip Aiken, Chairman of the Board at AVEVA said: “Peter Herweck is very familiar with AVEVA’s business having served on AVEVA’s Board since 2018, more recently as Vice Chairman. He brings very significant experience in operating and integrating software businesses and is the ideal appointment at this stage of AVEVA’s development, supported by an experienced executive team that is well versed in integration programs.”

Who is AVEVA?

Founded in 1967, AVEVA is a global leader in industrial software. AVEVA helps businesses to drive digital transformation for those in industrial organisations to help manage complex processes. 

AVEVA pioneers innovations to empower the industrial industry to optimise value, efficiency and sustainability.

Katharina Eissing, Ph.D. joins Digimind as Chief Executive Officer (CEO)

Joining Digimind labs in March, Katharina Eissing has almost a decade of experience in the digital manufacturing and advanced technology landscape. 

Quickly climbing the ranks at the companies she has worked for, Eissing has held executive roles at the likes of ETH Zurich and Siemens, before co-founding Stealth startup.

Who is Digimind Labs?

Digimind Labs is a startup company, founded in 2020. Digimind labs develops end-to-end AI platforms to accelerate packaging innovation, leveraging machine learning and advanced materials.

Yasser Abdulmalak becomes Chief Executive Officer (CEO) at Nestlé Turkey

With a career deep rooted in the Nestlé brand, Yasser Abdulmalak has made his way through the ranks at Nestlé starting as Category & Brand Manager, Abdulmalak has held six other roles at the company before becoming CEO at Nestlé Turkey in April. 

His previous roles include: Marketing Advisor, Business Unit Head, Business Executive Manager, Country Manager, Chairman & CEO, and VP Head of Dairy Zone Europe, Middle East & North Africa.

Who is Nestlé?

Founded in 1866, Nestlé is driven to Unlock “the power of food to enhance quality of life for everyone, today and for generations to come.”

Since its founding, Nestlé has grown its operations to produce more than 2000 brands “ranging from global icons to local favorites,” and currently has a global presence in 186 countries.

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Jun 16, 2021 x BSH: Voice Automating the Assembly Line

2 min and BSH announce plans to bring speech-to-intent AI to the assembly line that will increase factory efficiency and improve worker ergonomics has deployed its voice recognition solutions in one of BSH’s German factories. BSH leads the market in producing connected appliances—its brands include Bosch, Siemens, Gaggenau, NEFF, and Thermador, and with this new partnership, the company intends to cut transition time in its assembly lines. 


According to BSH, voice automation will yield 75-100% efficiency gains—but it’s the collaboration between the two companies that stands out. ‘After considering 11 companies for this partnership, we chose because of their key competitive differentiators’, explained Ion Hauer, Venture Partner at BSH Startup Kitchen.


What Sets Apart? 

After seven years of research, the company developed a wide range of artificial intelligence (AI) software products to help original equipment manufacturers (OEM) expand their services. Three key aspects stood out to BSH, which operates across the world and in unique factory environments.  


  • Robust noise controls. The system can operate even in loud conditions. 
  • Low latency. The AI understands commands quickly and accurately. 
  • Multilingual support. BSH can expand the automation to any of its 50+ country operations. 


How Voice Automation Works

Instead of pressing buttons, BSH factory workers will now be able to speak into a headset fitted with’s voice recognition technology. After uttering a WakeWord, workers can use a command to start assembly line movement. As the technology is hands-free, workers benefit from less physical strain, which will both reduce employee fatigue and boost line production. 


‘Implementing Fluent’s technology has already improved efficiencies within our factory, with initial implementation of the solution cutting down the transition time from four seconds to one and a half”, said Markus Maier, Project Lead at the BSH factory. ‘In the long run, the production time savings will be invaluable’. 


Future Global Adoption 

In the coming years, BSH and will continue to push for artificial intelligence on factory lines, pursuing efficiency, ergonomics, and a healthy work environment. ‘We started with on one factory assembly line, moved to three, and [are now] considering rolling the technology out worldwide’, said Maier. 


Said Probal Lala,’s CEO: ‘We are thrilled to be working with BSH, a company at the forefront of innovation. Seeing your solution out in the real world is incredibly rewarding, and we look forward to continuing and growing our collaboration’. 



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