Ferrari hit with $3.5m fine for failing to report manufacturing safety standards
The National Highway Traffic Safety Administration (NHTSA) has fined Ferrari $3.5 million as part of a civil penalty for failing to submit the required safety information for its vehicles. The NHTSA has also issued the luxury automaker with an order to comply with its oversight requirements.
The Transportation Recall Enhancement, Accountability, and Documentation Act (TREAD) requires all manufacturers to report potential and actual safety issues, however until recently - until Fiat took over Chrysler - Ferrari wasn’t required to file the early warning report as it was considered a small-volume manufacturer. Even as a small-volume manufacturing company, Ferrari was still required to report any fatal incidents.
The NHTSA says Ferrari failed to report three deaths that occurred in its vehicles in the past three years.
The U.S. Transportation Secretary Anthony Foxx said, “There is no excuse for failing to follow laws created to keep drivers safe, and our aggressive enforcement action today underscores the point that all automakers will be held accountable if they fail to do their part in our mission to keep Americans safe on the road.”
Ferrari will not only have to pay the civil penalty, but will also need to improve its process for submission of early warning reports. The luxury automotive manufacturing company will also need to train its team to understand the requirements.
NHTSA Deputy Administrator David Friedman said, “Early warning reports are like NHTSA's radar, helping us to find unsafe vehicles and make sure they are fixed. Companies that violate the law and fail to comply will be subject to comparable swift NHTSA enforcement action.”
Ferrari is the latest automaker to come under NHTSA scrutiny. Following GM's spate of high profile recalls, the safety agency has been cracking down on automakers that are late in reporting issues. GM was fined $35 million - the maximum amount - for the ignition recalls earlier this year, while Hyundai had to pay $17.35 million in August for not properly carrying out a brake recall.
Fluent.ai x BSH: Voice Automating the Assembly Line
Fluent.ai has deployed its voice recognition solutions in one of BSH’s German factories. BSH leads the market in producing connected appliances—its brands include Bosch, Siemens, Gaggenau, NEFF, and Thermador, and with this new partnership, the company intends to cut transition time in its assembly lines.
According to BSH, voice automation will yield 75-100% efficiency gains—but it’s the collaboration between the two companies that stands out. ‘After considering 11 companies for this partnership, we chose Fluent.ai because of their key competitive differentiators’, explained Ion Hauer, Venture Partner at BSH Startup Kitchen.
What Sets Fluent.ai Apart?
After seven years of research, the company developed a wide range of artificial intelligence (AI) software products to help original equipment manufacturers (OEM) expand their services. Three key aspects stood out to BSH, which operates across the world and in unique factory environments.
- Robust noise controls. The system can operate even in loud conditions.
- Low latency. The AI understands commands quickly and accurately.
- Multilingual support. BSH can expand the automation to any of its 50+ country operations.
How Voice Automation Works
Instead of pressing buttons, BSH factory workers will now be able to speak into a headset fitted with Fluent.ai’s voice recognition technology. After uttering a WakeWord, workers can use a command to start assembly line movement. As the technology is hands-free, workers benefit from less physical strain, which will both reduce employee fatigue and boost line production.
‘Implementing Fluent’s technology has already improved efficiencies within our factory, with initial implementation of the solution cutting down the transition time from four seconds to one and a half”, said Markus Maier, Project Lead at the BSH factory. ‘In the long run, the production time savings will be invaluable’.
Future Global Adoption
In the coming years, BSH and Fluent.ai will continue to push for artificial intelligence on factory lines, pursuing efficiency, ergonomics, and a healthy work environment. ‘We started with Fluent.ai on one factory assembly line, moved to three, and [are now] considering rolling the technology out worldwide’, said Maier.
Said Probal Lala, Fluent.ai’s CEO: ‘We are thrilled to be working with BSH, a company at the forefront of innovation. Seeing your solution out in the real world is incredibly rewarding, and we look forward to continuing and growing our collaboration’.